Why it pays to do emailing, even if customers are not buying as usual

Although emailing and sales are closely related, keep in mind that email marketing is definitely not just about sales. Therefore, it is worth considering it even if customers are not currently buying from you. Don’t you believe? Then see what valuable benefits this promotion tool can bring you.

Use the full potential of emails

E-mail is still a very important means of communication that we u vietnam whatsapp number data se every day. Statistics show that it is currently used by more than half of the world’s population . Already in 2018, 281 billion emails were sent daily – and it is expected that this number could grow to 347 billion by 2023.

 

 

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At the same time, a full 61% of customers expect that e-mail will provide them with useful information , such as advice or tips. It can therefore be said that just as companies are interested in reaching customers, customers are also interested in information. Provide them. Otherwise, the email will most likely end up in the trash and no one will read it.

An e-mail from the discount portal Slevomat can be cited as a very good example. The content of the e-mail responds to the (at the time) current situation and provides recipients with several useful tips and advice.

Another example can be an e-mail sent by the Jobs.cz port is it easy to get these links? al. In it, too, the recipients will find content that will be useful to them (here specifically when looking for a job).

E-mail therefore has enormous potential even today. It would be a sin not to use it – especially since e-mailing can bring you several valuable benefits .

Email marketing allows you to send personalized messages to you uk data  r customers, which helps create a more personal relationship. Plus, by comparing different emailing tools, you can find out which one best suits your business and customer needs. It is important to consider features such as email communication automation, personalization options and integration with other marketing tools.

Gain the trust of your customers and work on your relationship

Let’s now briefly imagine how to work on the relationship with your customers through e-mails:

Segment your contact database . Without it, it will hardly work. Divide your database into groups that combine certain characteristics or behaviors .

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