Like it or not, Facebook is one of the most important promotional tools for businesses. Its possibilities and potential are currently not negligible compared to other social networks. Facebook also has Instagram, Messenger or WhatsApp under its thumb. So if you are really serious about promoting your own brand, you should definitely not miss it.
Facebook ads
And if Facebook, then with everything. Therefore, don’t even think about promoting posts via the Promote button , but start a Business Manager (BM) right away. It has a number of uae whatsapp number data dvantages that you will certainly appreciate when managing your site. Which ones are they? We will focus on this in the following article, in which we will of course also advise on the correct settings.
Facebook has 2.5 billion users worldwide. In the Czech Republic, there are then an incredible 5.5 million inhabitants, i.e. more than half of the population. This follows from the latest analyzes of the CzechCrunch portal . It is thus almost impossible for representatives of your target group not to be on Facebook. However, in order to get the right content to them, you will also need to include paid promotion. Facebook has modified its algorithms considerably in recent years, and we can only dream of a good organic reach. Success definitely pays here, even if it doesn’t have to be astronomical sums at all.
4 reasons to use Business Manager
Although you can manage the Facebook page and partially even paid promotion without it, we definitely recommend creating an account in Business Manager. This is an effective tool that will make your Facebook management much easier and better. What are the main reasons that speak in his favor?
1. Easy and clear management of the company account
All pages, ad accounts, product catalogs and active and already e if you want to position yourself as someone nded campaigns are available in one place. u can easily invite new collaborators to participate in the management of the site and ads. In this way, you can easily hand over the care of campaigns and contributions to one of your colleagues, without pr uk data eparing yourself for the necessary overview. In addition, you can manage multiple. Tcompany pages in a single account, which again speeds up and makes all work on projects more efficient.
2. Facebook pixel
Another indisputable advantage of Business Manager is the possibility of installing the Facebook pixel. This unobtrusive tool, the ID of which you enter in the source code of your site, monitors the behavior of all users on your site and subsequently helps with remarketing targeting and advertising evaluation. Thanks to the pixel, you can target a Facebook campaign, for example, to users who visited your e-shop in the last 30 days, downloaded one of your e-books or visited a certain subpage on your website. We have already covered the Pixel and its settings and use on our blog.