Any viewer can easily join the conversation, and not one by one, but with everyone at once. Telegram Group Video Calls Develop a Telegram messenger strategy Messenger marketing is an ecosystem of interaction between a company and a client using chatbots, mailings, channels, and chats. It covers performance and branding tasks at once. Bots can be used for different purposes: mass mailing, a chain of welcome messages, or interaction with a subscriber through action buttons. Tasks that messenger marketing solves Attract, warm up and retain the audience; Increase brand awareness; Generate demand for brand products; Involve the audience in communication through chatbots and gamification; Sell through mailings and push mechanics of bots; Increase audience loyalty by creating additional value – registering a loyalty card, communicating with support, answering frequently asked questions, selecting offers based on interests, and so on Our experience shows that subscribers to messenger notifications buy more often, more than through other communication channels.
How to use one-time mailings
You can send messages via the bot as with a regular telegram blast mailing in private messages. Suitable for announcing promotions, discounts, sales, new products, events, etc. There is a reason – a message is sent. How to use message chains A chain is a series of messages that are sent one after another at a certain time interval. Some action starts the chain: launching a bot or the onset of time (Monday evening).
We use chains to warm up a new audience
For example, we launch a giveaway with a how i sent 1000 messages on whatsapp in one day – and you can too! mandatory condition of subscribing to a newsletter and, while users are waiting for the results, we send a chain of messages. In it, we tell about the brand, show top products, reviews, give a special offer and motivate them to take the target action. As an example, we can take the case of Multifoto, an online photo printing service and a network of copy centers.
For promotion, we use message
chains and a chat bot, to which we attract the audience by brazil data sowing. As an offer, we use a product giveaway, discounts, certificates and photo printing as a gift. Telegram Ads Case Example of a case with “Multiphoto” This is how we guide the audience through all stages of the sales funnel: introduction → demand generation → demand satisfaction → motivation for repeat sales. In the photo services niche, this approach works well because the LTV is high: people often order photo printing for themselves and as gifts for loved ones.