Prioritizing digital transformation has been a concern for years. Cloud solutions, connectivity. And security are essential to support more efficient processes within companies. The current scenario. Influenced by the new coronavirus, has shown who already had good technology resources on their side – and who was not well supported.
A global survey of over 800 IT decision-makers
showed that 92% of organizations are finland phone number list undergoing or planning digital transformation. However, 85% of organizations say they face significant challenges in implementing these changes, which negatively impact revenue and customer experiences.
For Lumen, a company’s success requires that we to add them to the media plan, click be well connected to consumers. Suppliers and partners. Therefore, digital transformation cannot be restricted to new working conditions, such as home office, but must encompass all areas of the company, especially in customer service.
Society is already digital
It used to be common to hear stories of people communicating via video with friends and relatives who live far away. Friends who have already migrated all their znb directory purchases. From clothes to food. To delivery websites or apps, or even who have not gone to the bank to pay a bill in years. This time of crisis, with fewer people leaving the house and social distancing, has accelerated the adoption of this behavior for most people.
Under these conditions companies
that Digital Transformation invested in digital transformation and had already migrated a large part of their processes online are operating more smoothly, providing a good experience to their customers.
A survey conducted by the consultancy McKinsey & Company found that. In Brazil, B2B companies now consider that their digital interactions are three times more important than their in-person sales , with particular emphasis on transactions made via mobile apps, which have increased by 60%.
In retail, companies that had a digital presence through their e-commerce channels were more effective in adapting their operations to this moment. Even in physical stores, some trained their salespeople at fixed locations to provide customer service via WhatsApp, for example, in an attempt to capture potential sales through an alternative digital channel.
Betting on digital means ensuring the future
However, other companies that have not made this transition are racing against time to survive. Changes that would have taken years now take just a few months to happen. These are businesses that have been impacted by the difficulty of transitioning to working from home. That do not store their documents in a cloud solution or that are unable to close deals because they are unable to sign contracts electronically. This shows that the adoption of new technologies is ongoing and mandatory for companies to continue operating. Planning their next steps and reimagining the future.
Digital strategies increase business
resilience in the medium and long term. Reducing threats and vulnerabilities. In other words. Leaders who invest more in digitalization now Digital Transformation should be able to better direct their businesses towards growth after Covid-19. Not only because they will provide a better experience for their consumers. But also because they will achieve greater operational efficiency. Agility and better risk management.
With all these challenges in mind. Lumen offers interactive technology strategy sessions that show the best ways to implement a successful solution.