Personalization and user happiness
What kind of abstraction is user happiness? Some even try to measure it. Simply put, happiness is a momentary surge […]
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Push Notifications as a Sales Tool
One of the popular methods of retargeting is an advertising mailing. However, by overwhelming the user with monotonous “unique offers”
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How Data Science Is Boosting E-Commerce Profitability
When you click on something with your mouse, the information trail (data) is recorded and stored. This data is then
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The Blind Bartender Effect and Virtual Profiles of Children
What is the difference between children and adults Children are very different from adults as consumers. What are the differences?
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Online merchandising – automatic promotion of a product in e-commerce
What does offline merchandising look like In any mall, the best products are at the user’s eye level. Cheaper ones
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Why personalization will be free
Personalization is one of the most noticeable trends on the Internet in the last ten years. In this article, we
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Content Project Income and
Most people think that personal recommendations are only applicable to e-commerce sites. But this is not true. Today we will
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The importance of a good CRM in the digital marketing strategy
In today’s competitive and dynamic digital marketing landscape, businesses are constantly looking for ways to stand out and build lasting
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Benefits of a good WPO strategy
Correctly implementing WPO strategies can bring several benefits to your website: Improving search engine positioning Google rewards fast sites, which
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Lazy loading of JavaScript
What is lazy loading and when to use it?: Lazy loading is a technique where JavaScript files are not loaded
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WPO Tweaks even better to speed up and optimize WordPress
Suitable image formats Choosing the right format for your images can significantly impact loading speed. JPEG is great for photos,
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WPO Strategies to Optimize Your Website Speed
In the digital age, where speed is everything, a slow-loading website can seriously affect your online performance. Users expect sites