Research confirms this fact: text messages receive an average open rate of 90% and response rates are 7.5 times higher than emails. We’ve heard of golf courses that, within weeks of implementing a text messaging strategy, saw an 8% increase in food and beverage revenue.
Given that 75% of consumers say they don’t mind receiving text messages from thailand telegram | thailand telegram data a brand, it makes sense to consider using such a strategy.
However, it’s important to use text messages the right way . Otherwise, you risk frustrating your audience or worse, being blocked by mobile carriers.
In this guide, we’ll discuss the differences between SMS marketing and other marketing channels. We’ll also introduce you to a variety of text messages you can send, as well as proven strategies to increase your revenue. Finally, we’ll conclude by outlining some methods for collecting phone numbers and then examining the rules for sending text messages.
SMS vs. Email Marketing SMS Marketing
Some golf directors often confuse the two, so let’s dedicate this section to overemployment: diagnosis or superpower? clearing up any confusion about the difference between email and text messages.
Emails and SMS messages are completely different; they couldn’t be further apart. SMS messages are short; they can’t exceed 150 characters . They should immediately provide added value and should only be sent for a contextually relevant reason.
Emails are longer, contain SMS Marketing more information, and direct recipients to your website. You can send newsletters, announcements, and even promotions. And if you have good golf management software, you should already have automated your emails.
For an effective SMS strategy you must personalize your messages and if possible target them to people present in real time on your site.
What types of texts can I send and when should I send them?
As I’ve stated before, text messages work best when sent to someone who is currently in your club.
Here are nine types of text messages you should send.
1. The welcome message
One way to welcome players to your club is to send a welcome message to everyone who arrives to play their round. The fans data text can be sent approximately 15 minutes before their round begins. The content itself can be used to promote your offers or simply to say hello—it’s up to you.